Buy Green: Buy AS Colour
We appreciate the people at Print Room. Our team consists of them (along with the machines), and people place the orders that make the carousel go round. We like it when these people are happy. When placing orders with us that use AS Colour garments, they tend to be.
AS Colour "keep it simple", so effortlessly. They provide an affordable yet high-quality basics line consisting of a diverse number of garments and colourways. These garments are made ethically in factories in Bangladesh and China. Traceability and transparency are at the pinnacle of their business ethos and monitored with a comprehensive code of conduct that new factories and suppliers sign into during the onboarding process. Adherence to the code of conduct is audited to ensure the standards and expectations set by AS Colour are met and maintained, from fabric supply and garment manufacture to distribution. A model of continual improvement is implicated throughout the supply chain to facilitate sustainable growth whilst ensuring factory working conditions are kept fair.
"Doing the right thing" is essential to AS Colour, which resonates with us at Print Room; we too are doing our bit to change the nature of our industry. Being aligned with companies that share our beliefs is a good start to implementing positive changes in our sector. AS Colour works with non-profits, charitable initiatives and international standardisation authorities. The objective is to combat social issues and implement sustainable business practices and standards across their production, retail and distribution branches. They work with the following:
Amfori - AS Colour joined the Amfori Business School Social Compliance Initiative (BSCI) to be a part of the solution in addressing worker rights and environmental protection issues in the fashion industry.
CarbonClick - the partnership with CarbonClick gives AS Colour the ability to calculate and reduce Greenhouse Gas (GHG) emissions in their supply chain. It also offers customers the ability to offset their purchase's carbon impact.
Reemi - AS Colour is working alongside Reemi in Bangladesh to improve female garment workers' health. Their work looks to educate and give sanitary products to women without the means to access or afford them.
Better Cotton Initiative (BCI) - is a global not-for-profit that focuses on improving cotton farming practices worldwide. Their work helps farmers use water more efficiently, to maintain healthier soil and surroundings while reducing the use of hazardous chemicals. Worker rights and wellbeing are also at the forefront of what they do.
OEKO-TEX Standard 100 - this certification is a globally recognised testing system for harmful substances that could affect the health of garment workers or the consumer. It relates primarily to the dyeing process, minimising its environmental impact by identifying and eliminating damaging chemicals.
Plastics are, in a general sense, a bit of a headache. AS Colour has committed to removing single-use plastics from its supply chain. They find more sustainably friendly alternatives or eliminate the use of plastic products.
We like what AS Colour does. It's promising for us to see a New Zealand business thrive in the global market while sticking to its sustainably and ethically focused ethos. They are relatively small compared with the big players in fashion but punch above their weight in terms of their actions in the face of a negatively impactful industry.